Wednesday, December 20, 2023
In today's episode, I take a deep dive into a serious epidemic that is holding back visionary entrepreneurs, coaches, and consultants around the world. I share a personal story from my own life, where I was speaking at an event that turned out to be a speaker showcase. A friend of mine pointed out that we both lacked the incredible, out-of-the-ashes stories that many successful entrepreneurs have. Instead, we were people who made decisions and went after our goals, modifying and making things work along the way.
I discuss the importance of storytelling and how to grab the audience's attention with a powerful hook. I also explore the concept of creating an unconscious alignment with the audience through perceptual shifts. This episode is a must-listen for anyone who feels like they're boring and wants to learn how to get more sales.
"What if you could legally pay less taxes and not get into trouble with the government?"
- Jason Linett
This week on Attract Pre-Sold Clients:
- There is an epidemic holding back business owners, particularly coaches and consultants.
- The issue is not imposter syndrome, but something worse.
- The importance of storytelling in marketing and capturing audience attention.
- The most important part of a story is the part that creates an unconscious alignment with the audience.
- Perceptual shifts are more impactful than just impactful moments in storytelling.
- The three formulas for a pattern interrupt in messaging: bold statement, curiosity question, or sweeping into a story.
- The Hollywood effect of starting a story with action to engage the audience.
- The power of creating universal alignment and making the audience's story part of your own story.
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Join the Community!
Growing your business online can be a surprisingly lonely experience. And there’s nothing worse than that feeling of overwhelm when you meet the right client, but are stuck on what to say and how to say it without coming across as salesy or sleazy. That’s why I created the Attract Pre-Sold Clients community.
If you’re you ready to level up your sales strategy and start attracting pre-sold clients, join the Attract Pre-Sold Clients Group. This is the best place to find the support you need to grow your business online, connect with other entrepreneurs, and learn what’s working right now to attract pre-sold clients to your business from my weekly client attraction workshops. And best of all – it’s free.
It’s Time to Attract Pre-Sold Clients
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